Answers For “Case Study: Tourism New Zealand Website” With Explanation

Answers For “Case Study: Tourism New Zealand Website” With Explanation

AnswerKeywordLocationExplanation
1. UPDATEdatabase, allowed businesses, information,paragraph 2, lines 8 & 9“In addition, because participating businesses were able to update the details they gave on a regular basis….”. Details = information
2. ENVIRONMENTdatabase, country-wide evaluation, impact onparagraph 2, Line 12“As part of this, the effect of each business on the environment was considered.” Effect = impact
3. CAPTAINspecial features, interview, a former sportsParagraph 3, Lines 1-3“.. .. . One of the most popular was an interview with former New Zealand All Blacks rugby captain Tana Umaga.” Rugby = sports
4. FILMSinteractive tour, various locationsparagraph no. 3, lines 4-5“…… was an interactive journey through a number of locations chosen for blockbuster films …… ..”. Journey = tour
5. SEASONdriving routes, varied, depending onParagraph no. 3, Lines 8-9“…. . .the site catalogued the most popular driving routes in the country, highlighting different routes according to the season….. . .”. Different = varied
6. ACCOMODATIONtravel planner, a map, public transportParagraph 4, Line 4“… . There were also links to accommodation in the area.” The phrase ‘in the area’ can be replaced with the word ‘local’
7. BLOGYour Words, travelers, send, link toParagraph no. 4, Line 6-7“ ….. . . The website also had a ‘Your Words’ section where anyone could submit a blog of their New Zealand travels for possible inclusion on the website.” Anyone could submit = travelers could send a link to
8. FALSEthe website, aimed, itineraries, travel packagesParagraph 6, Line 1-2“The website was set up to allow both individuals and travel organizations to create itineraries and travel packages to suit their own needs and interests.”..
9. NOT GIVENstarted searching, geographical locationParagraph no. 6, Line 3“…… visitors can search for activities not solely by geographical locations, but also by the particular nature of the activity.”..
10. FALSE26%, visitor satisfaction, accommodationParagraph no. 6, Lines 4-6“This is important as research shows that activities are the key driver of visitor satisfaction, contributing 74% to visitor satisfaction, while transport and accommodation account for the remaining 26%.” The lines clearly contradict the question. Transportation and accommodation account for 26%. Visitor satisfaction accounts for 74%.
11. TRUElike to, involved, local natureParagraph no. 6, Lines 7-9“…. It has also been found that visitors enjoy cultural activities most when they are interactive, such as visiting a marae (meeting ground) to learn more about traditional life.” It indicates that visitors like to engage in local culture.
12. NOT GIVENLike staying, Small hotelsparagraph 6 & 7,There is no mention of staying in hotels. There is no comparison between small and large hotels also.
13. TRUEfeel, unlikely, will returnParagraph 7, Lines 4-5“Because of the long-haul flight, most visitors stay for longer (average 20 days) and want to see as much of the country as possible on what is often seen as a once-in-a-lifetime visit.” The phrase ‘often seen as a once-in-a-lifetime visit’ means that there is a very low possibility that the visit will happen again.
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